Press Release

M-Edge's suite of 13 new accessories for iPad available for order now

M-Edge's suite of 13 new accessories for iPad available for order now

ODENTON, Md. (April 21, 2010)--M-Edge Accessories, the leading provider of eReader accessories, today announces the availability to order all of their 13 new covers, stands, and bags designed specifically for Apple's iPad on their website, www.medgestore.com. Developed to bring protection, innovation, and personalization to the iPad experience, M-Edge's offerings allow users the freedom to take their device into any environment, from the office to the subway to the beach.

"Data suggests that more than 30% of iPad users are likely to use the device as a platform for reading books, newspapers and magazines," commented Patrick Mish, CEO of M-Edge Accessories. "Our four years of laser-like focus on enhancing the eReading experience through innovative and stylish eReader accessories has offered us key customer insights that we've leveraged in creating this fresh, novel, and industry-leading iPad product line-up."

Professional Line

Designed for those looking for classic and stylish protection, the Professional Line is equally suitable for work or leisure environments and is available in up to 8 leather colors.

Executive Jacket ($49.99): Includes a wraparound closure strap that acts as a handle as well as a stand.

Platform Jacket ($49.99): Employs an easel-style stand design that allows for hands-free usability.

Method Portfolio ($59.99): Zipper folio includes integrated iPad sleeve, space for pad of paper, and pockets sized for iPhone and additional accessory storage.

Page Sleeve ($49.99): Lightweight sleeve to house your iPad while not in use.

Sport Line

Provides the perfect solution for adventurous and rugged iPad users who do not want to worry about wear and tear, dirt, sand and screen scratches while on-the- go. Each sleeve, jacket or bag is available in five bright colors: red, orange, lime green, navy blue, and black.

Leisure Jacket ($39.99): Utilizes a clear vinyl cover that protects iPad's screen while still allowing full touch-screen functionality.

Latitude Jacket ($39.99): Zips closed for outstanding protection and includes pockets for additional accessory storage.

Touring Sleeve ($29.99): Made of impact-resistant neoprene, safeguards the iPad against drops.

Journey Bag ($44.99): A messenger-style bag perfectly sized to accommodate iPad and all its accoutrements during everyday travel.

Contemporary Line

Aimed at users who want their iPad accessories to make a statement with a modern, bright look, each Contemporary product is constructed of durable canvas with leather trim and a cream-colored microsuede interior. Contemporary items are available in up to five colors: magenta, apple green, orange, navy blue, and black.

Trip Jacket ($39.99): Opens like a book and uses a contrast-colored elastic strap for secure closure.

Flip Jacket ($39.99): Flips open vertically and utilizes a four-point mounting system to secure iPad.

Slip Sleeve ($39.99): Keeps iPad fashionably tucked away while not in use.

Hip Bag ($39.99): Compact, messenger-style bag with easily accessible pockets for storage of accessories and other personal items.

Enhancements

M-Edge's FlexStand bookstand ($24.99) is certain to be a big hit for iPad users, as the device weight has been an area of concern for some early adopters. The innovative bookstand is compact and portable, and uses flexible legs and adjustable feet to provide an adaptable, hands-free user experience.

All M-Edge iPad accessories are available for purchase at www.medgestore.com. M-Edge products for Kindle, nook(TM), and Sony Readers are available at Best Buy stores nationwide.

About M-Edge Accessories, LLC

Founded in 2006 as the answer to the growing market for eReader accessories, M- Edge's product offerings have grown to include several lines of accessories for the most popular eReader devices on the market, including iPad, Kindle, Kindle DX, nook(TM), and Sony Reader Pocket, Touch, and Daily Editions. M-Edge strives to continually develop inventive and stylish products to enhance the (e)Reading and mobile electronics experience all while providing superior customer service.

All M-Edge products are trademarks of M-Edge Accessories, LLC. All other brands and products referenced herein are acknowledged to be trademarks or registered trademarks of their respective holders.

SOURCE: M-Edge Accessories, LLC

Devon Mish Vice President, Marketing & Public Relations
714.322.3097
devonmish@buymedge.com

Caitlin Mills
410.962.6442
crm@planitagency.com