Press Release
M-Edge Announces Line of Accessories for Sony Reader Daily Edition
M-Edge Accessories provides stylish and versatile protection for wireless Sony Reader PRS-900
ODENTON, Md. (March 16, 2010)--Chic designs and versatile styles adaptable to any environment are the cornerstones of the M-Edge brand, and they deliver again with a new collection of accessories for Sony's new wireless Daily Edition (PRS-900). M-Edge, the leading developer of eReader accessories, announced today the launch of jackets, bags, booklights, and bookstands for the Sony Reader Daily Edition in a variety of colors and materials, designed for use everywhere from the boardroom to the beach to the subway.
Professional Line
M-Edge's Professional line of leather Sony Reader jackets is aimed at the classic and stylish consumer. This line is the ideal solution for sophisticated users with a professional, active, on-the-go lifestyle.
Executive Jacket - $39.99: Wraparound closure strap, sophisticated full-surface protection, available in three colors, compatible with e-Luminator2 booklight.
Destination Bag - $49.99: Travel bag contains two roomy compartments for storage of your device while in a jacket, chargers, lights, and other personal items. Features an adjustable, detachable shoulder strap and available in six colors.
Sport Line
The M-Edge Sport jackets are the preeminent accessories for adventurous and rugged readers who brave the elements with device in tow. Each Sport line product is made of sturdy ripstop nylon and offers superior protection from wear and tear, dirt, sand, and moisture.
Latitude Jacket - $34.99: Folds back for convenient reading, utilizes double zipper closure for device security, and includes front and back zipper pockets for storage of chargers and other accessories. Available in four colors.
Leisure Jacket - $39.99: Read-through, clear vinyl front cover with protective zipper closure is splash and dust-resistant, and ideal for the beach or pool. Available in four colors.
Journey Bag - $39.99: Messenger-style bag includes two roomy interior compartments for storage of device, jackets, accessories, and other personal items. Available in six colors.
Contemporary Line
The Contemporary Line is aimed at readers who want their accessories to make a statement with a modern, bright look. Each Contemporary product is constructed of durable canvas with leather trim and a cream-colored microsuede interior, which allows for safe device travel while providing an urban feel.
Slip Sleeve - $ 34.99: Keeps device safe while not in use, elastic strap keeps side flap securely closed.
Hip Bag - $34.99: A compact, messenger-style bag with easily accessible pockets for storage of accessories and other personal items. Available in five colors: black, lime green, orange, magenta, and navy blue.
e-Luminator2 Booklight (Classic) - $24.99
The M-Edge e-Luminator2 is a custom-designed, compact and lightweight booklight that works seamlessly with all of M-Edge's jackets for the Sony Reader Daily Edition. The light features a super-bright LED bulb and an optical quality lens to uniformly disperse light across the Reader screen. Powered by a single AAA battery, the light has endurance for more than 20 hours of operation without dimming.
FlexStand Bookstand - $24.99
The M-Edge FlexStand bookstand provides Sony Reader users with an outstanding hands-free reading solution. Flexible rubber feet allow for easy insertion and removal of the device and fully adjustable, resilient steel legs allow user to place the device in desired positions on flat or sloped surfaces. The FlexStand can even be curled up for compact and easy carrying while traveling.
M-Edge products are available on www.medgestore.com and www.amazon.com.
About M-Edge Accessories, LLC
Founded in 2006 as the answer to the growing market for eReader accessories, M-Edge's product offerings have grown to include several lines of accessories for the most popular eReader devices on the market, including Kindle, Kindle DX, nook(TM), iPad, and Sony Reader Pocket, Touch, and Daily Editions. M-Edge strives to continually develop inventive and stylish products to enhance the (e)Reading and mobile electronics experience all while providing superior customer service.
All M-Edge products are trademarks of M-Edge Accessories, LLC. All other brands and products referenced herein are acknowledged to be trademarks or registered trademarks of their respective holders.
SOURCE: M-Edge Accessories, LLC
Devon Mish
Vice President of Marketing & Public Relations
714.322.3097
devonmish@buymedge.com
Caitlin Mills
410.962.6442
crm@planitagency.com
